PACKAGING GUIDES
Metallic Box Decoration: Compare Foil and Printed Gold
Foil decoration and printed gold should be compared as proposed finishes on the actual packaging surface. Define the visual effect first, then review sample appearance and the full quotation scope for each option.
Describe the desired appearance
Specify whether the gold-colored area is a small mark, fine pattern or broad background. Bring the surrounding artwork into the comparison. A screen image helps explain the design direction, but cannot establish the appearance of a finished metallic surface.
Compare like-for-like samples
Ask for samples that use the proposed surface and decoration method. Review the details at normal viewing distance and at different angles. Record differences in the effect you prefer without assuming that one method is always cheaper or suitable for every design.
Keep the two quotation scopes clear
Confirm the artwork areas, materials, setup requirements and quantities included in each option. Recheck the assembled panels for folds or interruptions through the design. Approve the chosen sample reference together with the finishing artwork.
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